Category: Copywriting

Years ago, I loved to read Stephen King’s horror novels, but there was one thing about them that drove me crazy – the massive number of...

While the basics of persuasive copywriting are widely known, there are hidden gems that can elevate your writing to a whole new level. These advanced secrets...

In the previous two issues we covered 35 different types of reports you might want to create, along with numerous tips on how to use them...

Twelve months ago, I had a content crisis. I’ve been doing online marketing for more years than I can count, and I finally ran smack dab...

Marketing students have asked me for a copyright page they can use for their books and courses. And while I am not a solicitor/lawyer and I...